Analisis Nilai Tambah dan Strategi Pengembangan Ubi Jalar sebagai Bahan Pangan Subtitusi Tepung Terigu di Kabupaten Mojokerto, Jawa Timur

Dini Nafisatul Mutmainah; Ahmad Haris Hasanuddin Slamet; Sekar Ayu Wulandari

doi:10.32520/1vztx698

Authors

Dini Nafisatul Mutmainah Politeknik Negeri Jember
Ahmad Haris Hasanuddin Slamet University of Jember
Sekar Ayu Wulandari Politeknik Negeri Jember

DOI:

https://doi.org/10.32520/1vztx698

Keywords:

agribusiness, added value, development strategy, sweet potato flour

Abstract

Sweet potato is a local commodity with great potential for development into alternative flour due to its abundant raw material availability and good nutritional content. This study aimed to analyze the added value of sweet potato processing into local flour and formulate a development strategy as a food substitute for wheat flour in Mojokerto Regency, East Java. The research method used was descriptive and analytical with quantitative and qualitative approaches. The value-added analysis was conducted using the Hayami method, while the development strategy formulation was analyzed using the SWOT method. The results showed that processing sweet potato into local flour produces an added value of IDR 22,000/kg with a value-added ratio of 62.85% and a profit level of 98.66%, indicating that this business is feasible and economically profitable. Based on the SWOT analysis, recommended development strategies include increasing product promotion, developing healthy food-based product innovations, gradual technology investment, and strengthening consumer education. Overall, the development of sweet potato flour has the potential to increase the economic value of local commodities while supporting national food security.

References

Agniya, B. F., Fadiati, A., & Cahyana, C. (2025). Pengaruh Substitusi Tepung Ubi Jalar Putih Terhadap Kualitas Fisik Dan Organoleptik Butter Cookies. Jurnal Ilmiah Wahana Pendidikan, 11(12), 94–109.
Anggraeni, N., & Subari, S. (2020). PENDAPATAN DAN NILAI TAMBAH PENGOLAHAN UBI JALAR UNGU DI UD. GANESHA KECAMATAN PACET KABUPATEN MOJOKERTO Novia. Agriscience, 1(2), 429–447.
Badan Pusat Statistik. (2024). LUAS PANEN DAN PRODUKSI PALAWIJA KABUPATEN MOJOKERTO 2023. Badan Pusat Statistik Kabupaten Mojokerjo.
Dwi, M., & Arifin. (2023). Kajian Dampak Perbedaan Unsur Iklim terhadap Produktivitas Ubi Jalar ( Ipomoea batatas L .) pada Dataran Tinggi dan Dataran Rendah. Plantropica, 8(2), 159–172.
Kahfi, K. (2022). BPS: Januari–November, Impor Gandum Indonesia 8,43 Juta Ton. https://validnews.id/ekonomi/bps-januarinovember-impor-gandum-indonesia-843-juta-ton
Mokodongan, A., Rotinsulu, T. O., & Mandeij, D. (2024). ANALISIS SWOT PADA PERANAN PERBANKAN DALAM MENGEMBANGKAN UMKM DI MANADO. Jurnal Berkala Ilmiah Efisiensi, 24(6), 13–28.
Mukhlasin, A., & Pasaribu, M. H. (2020). ANALISIS SWOT DALAM MEMBUAT KEPUTUSAN DAN MENGAMBIL KEBIJAKAN YANG TEPAT. Journal Research and Education Studies Volume, 1(1), 33–43.
Naton, S., Radiansah, D., & Juniansyah, H. (2020). Analisis Nilai Tambah Dan Strategi Pengembangan Usaha Pengolahan Pisang Pada Umkm Keripik Tiga Bujang. Jurnal Sosial Ekonomi Pertanian, 16(2), 135. https://doi.org/10.20956/jsep.v16i2.7286
Nur, G., Putri, A., Aulia, N. N., Salsabila, N., Aisy, R., Indrawati, S., Madani, W. F., & Khastini, R. O. (2023). Pemanfaatan Ubi Jalar sebagai Alternatif Karbohidrat yang Meningkatkan Ekonomi Warga Banten. Jurnal SEMAR, 12(1).
Pamungkas, A. M., Cahyadi, U., & Taptajani, D. S. (2025). Analisis Nilai Tambah Tepung Tapioka Menggunakan Metode Hayami dan Strategi Pengembangan Produk Sisa Menggunakan Metode Analisis SWOT (Studi Kasus PD. Mekar Jaya Garut). Jurnal Kalibrasi, 23(1), 60–68. https://doi.org/10.33364/kalibrasi/v.23-1.1544
Trisnawati, C. Y., Kirtishanti, A., Irawati, S., Dewi, D. R., Pertanian, F. T., Katolik, U., Mandala, W., & Dinoyo, J. (2023). PKM Pemanfaatan Potensi Pangan Lokal Ubi Jalar Cilembu melalui Penepungan dan Pengolahan Mie Kering di Kabupaten Mojokerto. GUYUB: Journal of Community Engagement Vol., 4(3), 364–380. https://doi.org/10.33650/guyub.v4i3.7200
United Nations Children’s Fund (UNICEF). (2024). Kajian Lanskap Fortifikasi Pangan Berskala Besar di Indonesia.
Yulifianti, R., & Ginting, E. (2012). TEPUNG KASAVA MODIFIKASI SEBAGAI BAHAN SUBSTITUSI TERIGU MENDUKUNG DIVERSIFIKASI PANGAN. Buletin Palawija, 12(23), 1–12.