FAKTOR-FAKTOR MEMENGARUHI NIAT BERMAIN GAME AR BERBASIS LOKASI DENGAN TEORI USES & GRATIFICATIONS (STUDI KASUS: POKEMON GO)
Keywords:
Uses & Gratification, Intention to Reuse, Attitude Towards Playing Game, Pokemon GO, Location Based Game.
Abstract
Seiring dengan maraknya penggunaan smartphone, ranah video game berkembang pesat menjadi mobile game. Salah satu contoh fenomenal adalah Pokémon GO, yang pada tahun 2019 menghasilkan keuntungan yang sangat besar, yaitu sekitar $894 juta, berkat fitur terbarunya, yaitu PVP (Player Versus Player). Fitur ini menarik pemain baru dan lama, terutama di Indonesia, di mana pada tanggal 12 Januari 2020, Pokémon GO mengadakan turnamen pertama di Indonesia yang diikuti oleh 480 peserta. Penelitian ini bertujuan untuk menganalisis faktor-faktor yang memengaruhi intensi bermain game Pokémon GO, dengan fokus pada faktor pemuas (gratification) dan faktor penghambat (inhibitors). Penelitian ini mengadopsi metode Teori Uses & Gratification yang dikembangkan oleh Hamari et al. dengan penambahan variabel moderator yang diusulkan oleh Rauscnabel et al. Metode penelitian yang digunakan adalah kuantitatif dengan analisis data menggunakan tools SmartPLS 3.2.9. Hasil penelitian menunjukkan bahwa sebagian besar variabel bebas terkait gratifikasi berpengaruh positif terhadap sikap pemain dalam bermain game, sementara variabel bebas terkait inhibitors tidak menunjukkan pengaruh yang signifikan terhadap sikap tersebut. Penelitian ini diharapkan dapat memberikan wawasan mengenai faktor-faktor yang memengaruhi intensi bermain Pokémon GO dan menjadi acuan untuk penelitian selanjutnya.
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References
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[2] N. Purba, M. Yahya, and N. Nurbaiti, “Revolusi industri 4.0: Peran teknologi dalam eksistensi penguasaan bisnis dan implementasinya,” Jurnal perilaku dan strategi bisnis, vol. 9, no. 2, pp. 91–98, 2021.
[3] S. Murtiningsih, Filsafat Pendidikan Video Games: Kajian Tentang Struktur Realitas dan Hiperealitas Permainan Digital. UGM PRESS, 2021.
[4] I. S. Aji, G. Adyaksa, and B. Laksono, “Pengaruh Bermain Video Game Tipe First Person Shooter Terhadap Waktu Reaksi Yang Diukur Dengan Ruler Drop Test,” Jurnal Kedokteran Diponegoro, vol. 3, no. 1, 2014.
[5] R. Nelson, “Pokémon GO hit 50 million downloads in record time, now at more than 75 million worldwide,” Sensor Tower Blog, vol. 7, p. 25, 2016.
[6] C. Chapple, “Pokemon GO has best year ever in 2019, catching nearly $900 million in player spending,” Re-trieved from https://sensortower. com/blog/pokemon-go-has-best-year-ever-in-2019-catching-nearly-900m-usd-inplayer-spending, 2020.
[7] Andrew Goldfarb, “UPDATE: Pokemon Go PVP Is Now Available Trainer Battles add new attacks, new ways to get rewards, and the potential for something more.,” IGN. Accessed: May 06, 2025. [Online]. Available: https://www.ign.com/articles/2018/12/13/pokemon-go-pvp-doesnt-reinvent-battles-but-adds-some-new-twists
[8] Ado, “Turnamen Battle Pokemon GO dengan Peserta Terbanyak Sedunia Dihelat di Indonesia,” Dunia Games. Accessed: May 06, 2025. [Online]. Available: https://duniagames.co.id/discover/article/turnamen-battle-pokemon-go-terbanyak-peserta-sedunia-dihelat-di-indonesia
[9] Renaldi Adi, “Pokemon Go Ternyata Masih Punya Banyak Peminat di Indonesia Lho,” VICE. Accessed: May 07, 2025. [Online]. Available: https://www.vice.com/id/article/sekarang-sudah-2018-tapi-ternyata-pokemon-go-masih-punya-banyak-peminat-di-indonesia/
[10] GHAFFAR F SATRIO and Nurwidyantoro Arif, “Permainan Berbasis Lokasi dengan Deteksi Fitur ORB,” UNIVERSITAS GADJAH MADA, YOGYAKARTA, 2016. Accessed: May 06, 2025. [Online]. Available: https://etd.repository.ugm.ac.id/penelitian/detail/105792
[11] L. Tonetto, E. Lagerspetz, A. Y. Ding, J. Ott, S. Tarkoma, and P. Nurmi, “The mobility laws of location-based games,” EPJ Data Sci, vol. 10, no. 1, p. 10, 2021.
[12] D. Leorke, Location-Based Gaming: Play in Public Space. 2018. doi: 10.1007/978-981-13-0683-9.
[13] J. G. Blumler and E. Katz, “The Uses of Mass Communications: Current Perspectives on Gratifications Research. Sage Annual Reviews of Communication Research Volume III.,” 1974.
[14] R. Astriani and R. Puspita, “Pengaruh Terpaan Akun@ motomobitv Terhadap Kepuasan Followers Dalam Memperoleh Informasi Otomotif,” Jurnal Sosial Humaniora dan Pendidikan, vol. 2, no. 3, pp. 5–12, 2023.
[15] P. A. Rauschnabel, A. Rossmann, and M. C. tom Dieck, “An adoption framework for mobile augmented reality games: The case of Pokémon Go,” Comput Human Behav, vol. 76, pp. 276–286, 2017.
[16] J. Hamari, A. Malik, J. Koski, and A. Johri, “Uses and gratifications of pokémon go: why do people play mobile location-based augmented reality games?,” Int J Hum Comput Interact, vol. 35, no. 9, pp. 804–819, 2019.
[17] A. Subiyakto, “Assessing Information System Integration Using Combination of the Readiness and Success Models,” Bulletin of Electrical Engineering and Informatics, vol. 7, no. 3, pp. 400–410, 2018, doi: 10.11591/eei.v7i3.1182.
[18] A. Susanto, P. Rama Mahadika, and ang Subiyakto, “Analysis on Electronic Ticketing System Acceptance Using an Extended Unified Theory of Acceptance and Use of Technology (UTAUT).”
[19] A. Subiyakto et al., “THE IMPACTS OF PERCEIVED TRUST AND PERCEIVED VALIDITY ON THE RELIGIOUS ELECTRONIC RESOURCE ACCEPTANCE,” ICIC Express Letters, vol. 16, no. 9, pp. 1019–1028, 2022, doi: 10.24507/icicel.16.09.1019.
[20] D. Yuniarto, A. B. A. Rahman, A. Subiyakto, D. Herdiana, E. Firmansyah, and R. R. Marliana, “Enhancing the Usability of Information Systems Internal Quality Assurance Systems: Recently Formed Universities Study,” in 2022 10th International Conference on Cyber and IT Service Management, CITSM 2022, 2022. doi: 10.1109/CITSM56380.2022.9936003.
[21] E. Firmansyah, D. Yuniarto, D. Herdiana, M. Suryadi, A. Subiyakto, and A. B. A. Rahman, “Integrating the Readiness and IS-Impact Constructs in the Rural Area Context: A Model Development,” in IOP Conference Series: Materials Science and Engineering, 2019. doi: 10.1088/1757-899X/662/2/022064.
[22] D. Yuniarto et al., “Integrating the Readiness and Usability Models for Assessing the Information System Use A’ang Subiyakto.”
[23] A. Subiyakto, “Development of the Readiness and Success Model for Assessing the Information System Integration,” in The 2nd International Conference on Science and Technology (ICOSAT), ID, Aug. 2017. [Online]. Available: https://www.researchgate.net/publication/320032136_Development_of_the_Readiness_and_Success_Model_for_Assessing_the_Information_System_Integration
[24] R. Setyadi, A. B. A. Rahman, and A. Subiyakto, “Statistical and Interpretative Analyses for Testing Customer Trust Questionnaires on IT Governance,” in IOP Conference Series: Materials Science and Engineering, 2019. doi: 10.1088/1757-899X/662/2/022094.
[25] A. Subiyakto et al., “Readiness and Success of Ubiquitous Learning in Indonesia: Perspectives from the Implementation of a Pilot Project,” Information, vol. 10, no. 2, p. 79, Feb. 2019, doi: 10.3390/info10020079.
[26] A. Subiyakto, A. R. Ahlan, M. Kartiwi, and H. T. Sukmana, “Influences of the input factors towards the success of an information system project,” Telkomnika (Telecommunication Computing Electronics and Control), vol. 13, no. 2, 2015, doi: 10.12928/TELKOMNIKA.v13i2.1323.
[27] J. Hair Jr, J. F. Hair Jr, M. Sarstedt, C. M. Ringle, and S. P. Gudergan, Advanced issues in partial least squares structural equation modeling. saGe publications, 2023.
[28] A. Subiyakto et al., “Readiness and Success of Ubiquitous Learning in Indonesia: Perspectives from the Implementation of a Pilot Project,” Information, vol. 10, no. 2, p. 79, Feb. 2019, doi: 10.3390/info10020079.
[29] A. Subiyakto, N. A. Hidayah, G. Gusti, and M. A. Hikami, “Readiness and Success of Ubiquitous Learning in Indonesia: Perspectives from the Implementation of a Pilot Project,” Information (Switzerland), vol. 10, no. 2, p. 79, 2019, doi: 10.3390/info10020079.
[30] A. Subiyakto, D. Septiandani, E. Nurmiati, Y. Durachman, M. Kartiwi, and A. R. Ahlan, “Managers perceptions towards the success of e-performance reporting system,” Telkomnika (Telecommunication Computing Electronics and Control), vol. 15, no. 3, 2017, doi: 10.12928/TELKOMNIKA.v15i3.5133.
[31] S. Guritno and U. Rahardja, Theory and Application of IT Research: Metodologi Penelitian Teknologi Informasi. Penerbit Andi, 2011.
[32] K. K.-K. Wong, “Partial least squares structural equation modeling (PLS-SEM) techniques using SmartPLS,” Marketing bulletin, vol. 24, no. 1, pp. 1–32, 2013.
Published
2025-06-18
How to Cite
Arham, Z., Aini, Q., & Pratama Arifin, S. (2025). FAKTOR-FAKTOR MEMENGARUHI NIAT BERMAIN GAME AR BERBASIS LOKASI DENGAN TEORI USES & GRATIFICATIONS (STUDI KASUS: POKEMON GO). JURNAL PERANGKAT LUNAK, 7(2), 173-185. https://doi.org/10.32520/jupel.v7i2.4167
Section
Articles
Copyright (c) 2025 Zainul Arham, Qurrotul Aini, Sergio Pratama Arifin
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
